“BORN OUT OF A DESIRE TO THROW THE BEST PARTIES ON THE PLANET. BRED WITH A MINDSET TO RAISE THE BAR IN CREATIVITY, SHOW AND MARKETING. PASSIONATE ABOUT GOING THE EXTRA MILE, WITHOUT MAKING ANY CONCESSIONS”
A New Weekend Festival We’ll Soon Tell You More About | 2023 | Secret location
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Music festivals are the new summer holidays. Why spend €500 on a trip to Spain or Costa Rica to hang out with friends when you can do the same thing here listening to the music you like. The Dutch set the example and with our thirty plus years of experience we are going to continue that path.
With triple A festivals growing because of their heritage and ‘value for money’, small festivals continuously popping up because of their cost effectiveness and next door setup, our approach is to start right in the middle on our way to festival stardom. If you’ve read our name it’s needless to say, our aim is to go BIG!
ImaginationMadeReal (IMR for friends) is an event creator first and foremost. We are experience makers, show stoppers and dream chasers at the same time. We want to be the best in what we do. More importantly, we are in this because we would love to give you the best memories you never thought you would have, formed at our ‘festivals of the future’. Creating in real life what we imagine in our heads.
We understand that quality takes time but take it from us, with our love for creating experiences and the passion that we do it with, time is the least of our worries. Bear with us long enough and you will be amazed by the outcome.
SETTING A NEW STANDARD IN SHOW, PRODUCTION, CREATIVITY AND MARKETING BY CREATING FESTIVALS AND EVENTS THAT WILL STAND OUT AS “FESTIVALS OF THE FUTURE”
At IMR there are only two rules:
1. We want to create events without surrendering to external mumble jumble.
2. We only do what we consider to be the coolest thing on the planet.
Initiator of several festival concepts in the past eight years that have eventually expanded to 25,000 capacity behemoths. Focused on the business and legal side of producing events, responsible for a broad range of partnerships and the best location scout in this industry. Whether it is a brewery, a bar or huge festival, Martin successfully executes and produces the ‘backside’ of events and event-like productions.
With over fifteen years of experience, twelve of which working in several roles at ID&T, one of the world’s biggest electronic event companies, Clayton has a demonstrated history of working in the events industry and a vast network of the national and international event elite, with a more visionary expertise in creative concept development, music, artists and bookings.
On behalf of Martin Ruben and Clayton Fredrik, IMR thanks you for reading this and believing in our philosophy. We are on a mission to make our imagination real and share it with the masses create. We believe that the best way to do this is as event makers. Don’t hesitate to contact us if you believe in our mission and you want to collaborate with us. We’re more than happy to be of service.
1091 MZ Amsterdam